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Ministry of Social and Family Development (MSF)

Becky Bunny’s Adventures

The Ministry of Social and Family Development (MSF) has dedicated 2022 as the Year of Celebrating SG Families (YCF). As part of YCF, the inaugural National Family Week was introduced in June, headlined by a family carnival event at Suntec City. Splash was appointed by MSF to design and create a series of activities at the main and satellite events to bring MSF’s core family values to life through their new Becky Bunny mascot.

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