top of page

Home Team Academy (HTA)

Home Team Academy

The brief: To rebrand HTA from a perceived police academy and position HTA as the leading Corporate University in homefront safety and security. Our approach: Through a Splash branding process that involves a brand perception audit to evaluate how HTA is perceived by various key stakeholders, we identified the HTA brand’s strengths and weaknesses to shape the desired brand positioning and identity.

© 2025. Proudly created by SPLASH

bottom of page