We developed a comprehensive public education exhibition to build awareness and support for persons living with dementia in Singapore. Launched at Century Square from 28 February to 6 March 2026, the exhibition featured 5 interactive zones designed to help individuals, families, and communities understand how to live well beyond dementia.

Our work spanned strategic copywriting, visual messaging, and content development across all touchpoints; from zone panel content to social media campaigns. We created accessible, empowering copy that moved beyond clinical language to practical, human-centered messaging focused on dignity, independence, and community support.

All illustrations were custom created by us - not stock - and carefully crafted to reflect the displayed content within Singapore's unique social fabric.

Key deliverables included exhibition zone narratives, Dementia Go-To Point educational materials, social media content, and public-facing resources designed for Singapore's multilingual, multi-generational audience.

More details here:
https://www.facebook.com/share/r/1arf9hUEW1/